We help media decision-makers predict audience reactions before going live.

Using advanced AI-driven synthetic audiences, we simulate how real people, complete with beliefs, biases, and emotions, will respond to your content, programming, or policies.

No recruitment delays, no privacy risks, just instant, actionable insight.

Book a discovery call with our team. We will work with you to collaboratively define your challenges, set up your first simulation, and deliver actionable insights you can use immediately.

‍

Our proprietary engine collects and aggregates data directly from the web, news articles, academic publications, forums, social networks, specialist blogs, open statistical databases…

On certain topics, we add exclusive sources, such as those from our agreement with Valiuz (Mulliez Group), which centralizes data from member retailers.
‍

We don’t stop at factual data: we enrich each synthetic subject with subjective dimensions, musical tastes, eating habits, clothing styles, cultural preferences, formative readings, by cross-referencing varied sources, from platform trends (Spotify, Goodreads, Letterboxd) to cultural-consumption data from national surveys.

This blend of objectivity and subjectivity lets us generate realistic, nuanced profiles that react with human-level depth.

We help radio stations, TV networks, streaming platforms, and content producers make stronger editorial and marketing decisions, faster and with less risk. Concretely, we enable you to:

‍
• Pre-test the impact of shows, formats, or campaigns before release by simulating real audience reactions with our “synthetic humans”—to know what will engage, surprise, or wear thin.

‍
• Anticipate backlash or controversy by spotting weak signals early and identifying minority opinions likely to amplify.

‍
• Optimize content by pinpointing the segments, sequences, and tones that maximize audience, retention, and engagement.

‍
• Improve marketing positioning—sharpen the narrative, promise, and key messages so your media brand clearly stands out.

‍
• Reduce the biases of traditional methods (focus groups, polls) by exploring the full spectrum of viewpoints, including the quiet or controversial ones.

‍
• Accelerate time-to-insight, delivering actionable analysis in days instead of weeks.

‍
Bottom line: our clients de-risk strategic choices, avoid costly missteps, and maximize the editorial and commercial value of every launch.

‍

In standard focus groups, representational posturing and mimicry often distort responses, people conform to the group and avoid uncomfortable topics. With our Dupliquas®, those biases disappear.

‍
We can create entire populations that would be nearly impossible to convene in real life, marginalized communities, extreme profiles, geographically dispersed audiences…

‍
Most importantly, our synthetic individuals speak without filters: political convictions, religious beliefs, sexuality, trauma… all the taboo but essential topics needed to deeply understand what shapes a point of view.

The result: fast, rich insights, free from social constraints.

Our Dupliquas® are far more than avatars or socio-economic datapoints.

Unlike conventional marketing approaches that reduce a person to a single row in a spreadsheet, we build a genuine life journey for each profile:formative events, joyful moments, setbacks, cultural tastes, pivotal readings… Every individual carries their own backstory.

These models faithfully capture the values, emotions, biases, and evolution of a real audience.

They can debate, change their minds, and react to content as a human would, without ever collecting or exploiting personal data.

Where a chatbot answers mechanically, a Dupliqua® responds like a person, with memory, context, and history.

Yes. Our processes comply with European regulations.

No. Our technology is privacy-native: no personal data is collected or stored.

Our clients include radio stations, media networks, content producers, advertisers, and political strategists—anyone who needs fast, reliable audience intelligence without the constraints of traditional research.

Radio shows, TV programs, podcasts, ad campaigns, digital formats, and even sensitive-communications scenarios.

Immediately—versus several weeks with traditional methods.

Yes. We can forecast reactions, identify friction points, and deliver a clear action plan.

Our leadership team combines deep expertise in media strategy, content creation, and AI innovation:

‍

•  Samuel Zniber – Founder & Managing Partner

‍
International media executive with over 25 years of experience leading radio and audio brands in Europe, the U.S , the UK, Australia and Canada.

Programming leader (ex-RTL Group: Fun Radio/RTL2; NRJ Group). Successful Program Director & consultant in the USA, UK, France, Canada, Australia, Brazil, Spain, and Portugal.

Founder of Zniber Partners and MusicDatak. Turns volatile audience reactions into clear, de-risked decisions.

Former senior leader at Lagardère, RTL Group, Samuel has a proven track record of growing audiences, transforming programming strategies, and driving revenue.

‍

•  François Pachet – Director of Technology

‍
One of the world’s leading experts in AI and music, François previously served as Director of the Spotify Creator Technology Research Lab, and Director of Sony Computer Science Lab.

‍

He is renowned for pioneering AI-composed music projects and holds a deep under standing of how technology shapes creative industries. His expertise ensures that ZNIBER PARTNERS stays at the cutting edge of AI for media.

‍

•  Richard René - Director of Business Development

Global media dealmaker, Richard’s blend of experience in radio, software, and international development makes him a perfect fit.

​With 30+ years of experience in media and entertainment, Richard has worked with some of the biggest names in the industry, like Premiere Networks/iHeart, Westwood One, Austereo, and Dial Global, and built an incredible global network along the way.

‍

ZNIBER PARTNERS is exclusively powered by Imagine All The People, the world’s leading developer of privacy-native synthetic human simulations.

Imagine All The People creates technology-generated “Dupliquas®”, fully realized synthetic humans with unique beliefs, biases, and emotions.

These Dupliquas® can debate, evolve their opinions, and react in real time to any content, without ever using personal data.

Their Pilpoul debating engine pushes these synthetic humans to challenge their own assumptions, surface hidden opinions, and reveal unpredictable audience reactions.

The result is a real-time simulation platform that replaces static surveys and outdated focus groups, allowing us to detect emerging cultural shifts, identify weak signals, and forecast audience behavior with unmatched accuracy.

Our exclusive partnership with Imagine All The People applies this technology specifically to the radio, television, music, streaming, and entertainment content industries.

This means ZNIBER PARTNERS clients get the only audience simulation service in these sectors that can test bold ideas, anticipate backlash, and uncover audience truths before the real world reacts, all while staying 100% privacy-compliant.

In short: we don’t just ask what your audience thinks, we simulate how they’ll feel, argue, and change their minds tomorrow.

‍

‍

Through the diversity of our synthetic profiles and a dialectical engine that systematically confronts opposing viewpoints.

ChatGPT is a general-purpose engine built to produce consensus answers, without direct access to raw data or structured sampling. Our proprietary technology relies on specialized models, targeted data collection, cross-validation, and media-specific professional protocols—delivering results that are representative, salient, and immediately actionable.

‍

We combine rigorous technical processing cleaning, weighting, bias detection and correction, with our exclusive Pilpoul Engineering approach, which interrogates each datapoint from multiple angles to test its robustness.

‍
We also apply a maximum-entropy (“max entropy”) method designed to maximize view point diversity, avoid echo-chamber effects, and explore the full spectrum of opinions, including minority or dissonant voices.

‍
Finally, wherever possible, we cross-check our outputs against existing qualitative studies to validate coherence and ensure our Dupliquas® faithfully reflect real-world complexity.

‍

We provide three core audience intelligence solutions:

‍

1.  Precision Focus Group
 • Instantly simulate a 100-person audience, each with unique personalities, beliefs, and biases.

‍
 • Receive an in-depth strategic report revealing emotional triggers, loyalty risks, and breakthrough opportunities.

‍

2. Strategic Market Study
 • Harness the scale of a nationwide study without the cost or compliance headaches.

‍
 • Your 1,000 Synthetic Respondents panel mirrors real-world diversity and complexity, delivering rich, bias-free insights.

‍
 • Includes comprehensive market analysis with demographic breakdowns, opportunity mapping, and competitor positioning.

‍

3. Always-On Audience
 • Your 24/7 personal audience lab, available anytime.

‍
 • Ask questions on the fly, test ideas within hours, and track evolving sentiment over time with your dedicated 100 synthetic panelists.

‍
 • Continuous insight feed with instant responses, sentiment trends, and emerging signals detection.

‍

Aim each question at a persona your content must win. Our Dupliqua® synthetic humans are built from Persona Intelligence (beliefs, biases, routines) and can debate, shift stance, and surface weak signals. All without using personal data (privacy-native, GDPR-safe). Ask the bold questions you can’t ask real people and watch how each persona reacts over days/weeks.

We don’t average audiences; we simulate fully realized personas with identity anchors, biases, and routines, so your questions hit the right nerve.

• Fracture & Temporal Simulation: We model where debates split and how reactions evolve over days/weeks (decay, fatigue, saturation), letting you test ad loads, host swaps, or weekly vs. binge, before you commit.

• Synthetic Theatre for buy-in: When needed, we stage cinematic panel moments (volatility spikes, on-screen metrics) so boards feel the risk and choose decisively.

• Privacy-native by design: Run high-risk, sensitive scenarios without personal data, GDPR-safe by construction.

Aim your questions at personas across Radio, Television, and Podcasts to stress-test brand feel, hosts/chemistry, pacing, trailers, ad loads, and sensitive topics, ethically and fast.

‍
Next step: send us your target audience, your questions for the target, sample assets (airchecks, clocks, pilot cuts, scripts, trailer variants). We’ll spin up a tailored synthetic panel, run multi-persona simulations (with optional synthetic theatre cut), and return decision-ready options with risk maps.

‍

We provide complete, action-oriented deliverables designed so your teams can move from insight to decision immediately. Specifically, you’ll receive:

‍
• The full transcript of debates between our “synthetic humans,” letting you dive into the richness of the exchanges and spot key arguments, flashpoints, and areas of consensus.

‍
• Detailed profiles of the simulated personas, including not only simulated socio demographics (age, gender, education level, occupation, place of residence) but also political positions, religious convictions, sexual orientations, and other identity traits relevant to how they interpret content.

‍
• A comprehensive strategic analysis translated into a clear action plan, with editorial, marketing, and positioning recommendations.

‍
• A board-ready executive summary—concise, structured, and fit for a management committee or investor presentation.

‍
In short, we don’t just deliver numbers: we give you the context, depth, and diversity of viewpoints to understand not only what your audience thinks, but why they think it.

Yes, we provide POCs (Proofs of Concept) to demonstrate the value of our approach quickly.

We define a scenario, run the simulation, analyze the results, and deliver actionable recommendations.