You don’t need personal data to understand your audience

We simulate listener behavior.

In real time. At scale. With emotional depth.

ZNIBER PARTNERS, audience insights and testing solutions

Meet our team

Your partners in predicting reactions before they happen.

ZNIBER PARTNERS, audience insights and testing solutions
Samuel Zniber
Founder & Strategic Vision

Samuel is a strategist, & innovator at the intersection of media and AI. A former executive across Europe, the U.S., & Australia, he has held leadership roles at NRJ Group, RTL Group, Lagardère Group, & ARN iHeartRadio.

He also founded MusicDatak, an innovative music research company. Today, as founder of ZNIBER PARTNERS, he leverages synthetic human simulations to help media leaders anticipate cultural shifts and make bold, data-driven decisions.

ZNIBER PARTNERS, audience insights and testing solutions
François Pachet
Director of AI

François is a leading AI scientist and innovator. Formerly Director of Spotify’s Creator Technology Research Lab, and Director of Sony Computer Science Lab.

With decades of pioneering work in machine learning, generative AI, and human–machine interaction, François is recognized worldwide for pushing the boundaries of how AI can augment creativity and decision-making.

ZNIBER PARTNERS, audience insights and testing solutions
Richard Rene'
Director of Business Development

With 30+ years of experience in media and entertainment, Richard has worked with some of the biggest names in the industry like Premiere Networks/iHeart, Westwood One, Austereo, and Dial Global, and built an incredible global network along the way.

Based in the USA, Richard’s blend of experience in radio, software, and international development makes him a perfect fit. ​

Transform Your Strategy with Our Core Research Products

Precision Focus Group instantly simulate a 100-person audience, each with unique personalities, beliefs, and biases.

An in-depth strategic report revealing emotional triggers, loyalty risks, and breakthrough opportunities.
Strategic Market Study harness the scale of a nationwide study without the cost or compliance headaches.

Your 1,000 Synthetic Respondents panel mirrors real-world diversity and complexity, delivering rich, bias-free insights.

Comprehensive market analysis with demographic breakdowns, opportunity mapping, and competitor positioning.
Always-On Audience
is your 24/7 Panel Access personal audience lab—available anytime.

Ask questions on the fly, test ideas within hours, and track evolving sentiment over time with your dedicated 100 synthetic panelists.

Continuous insight feed with instant responses, sentiment trends, and emerging signals detection.
Why It Works:
Real-time feedback without scheduling delays.

100% GDPR-compliant — no personal data collected.

Emotionally intelligent simulations that debate, adapt, and surprise you.